About Us

Personal Gifts. Powerful Stories.

Hi, I’m Atishey Jain, the founder of Uphaar — and this is not just a business story. It’s a passion project born during my regular 9-to-5 routine.

Like many of you, I always dreamed of starting something of my own. But I didn’t want to create just another product. I wanted to build something meaningful — something personal.

That’s when it hit me: our vehicles aren’t just machines. They’re memories.
Our first ride. Our college commute. Late-night drives. That long-awaited promotion car.
We bond with them like family.

So I decided to create custom car and bike keychains — not just as accessories, but as miniature memory markers. These personalized keychains carry your name, your vehicle number, and your pride — all engraved in sleek, rust-proof stainless steel. It’s the perfect gift for riders, car lovers, or anyone who treats their vehicle like their baby.

What We Offer:

  • Premium Quality : Made from SS 304 stainless steel — rust-proof, durable, and long-lasting.
  • Laser Precision : Clean engraving with your name and number.
  • Emotional Value : It’s more than a keychain — it’s a story you carry in your pocket.
  • Gifting-Ready : Packaged beautifully, perfect for birthdays, anniversaries, and surprises.
  • Warranty-Backed : Comes with a 12-month warranty — because we stand by our product.

Our Vision

We’re starting with personalized keychains — but this is just the beginning.
Our long-term goal is to build India’s go-to brand for personalized gifting, where every product tells a story. One gift at a time, we’re making memories more personal, more thoughtful, and more lasting.

Thank you for being part of this journey.
Whether you’re buying it for yourself or someone special — just know, you’re holding more than metal.
You’re holding a memory.

— Atishey Jain, Founder, Uphaar